The resulting campaign focused on introducing the talent and show's concept to viewers. The teaser and launch trailer show off some of the duo's work as they refurbish cars from as long ago as the ‘80s to the current day.
Teaser
To launch its latest series – Super Street Garage, starring John “Nads” Naderi and Amir Bentatou – automotive network and streaming service MotorTrend collaborated with Sherman Oaks, Calif.-based The Refinery.
Super Street Garage debuted Friday, July 21 on MotorTrendTV and MotorTrend Plus.
CREDITS
Client: MotorTrend
Creative Director, Video: Tom von Heijne
Supervising Producer: Jeff Kent
Sr. Copywriter: Philip Carrera
Creative Director, Design: Ti Tong
Sr. Art Director: Jeff Dokken
Agency: The Refinery
Head of Creative: Brett Winn
Creative Director: Gabe Converse
Producer: Jesse Mandapat