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June 10, 2024
CNN, Zealot Ratchet Up Tension in ‘Secrets and Spies’ Trailer
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Four-part limited series airs Sundays on CNN.

 

In the 1980s, the U.S. and the U.S.S.R. pushed the world to the brink of global disaster as each nation rushed to build up its nuclear arsenal. As that was going on, each nation felt the acute need to spy on the other.

“When the competition is a nuclear competition, spying is extraordinarily important,” says one man in the above trailer.

CNN four-part limited series Secrets and Spies: A Nuclear Game delves into the story of two double agents operating behind the scenes during the height of the Cold War. While the world was on the brink of global disaster, history was being made in the shadows

 CNN collaborated with global agency Zealot, recently a GEMAwards finalist for Europe Agency of the Year, to capture the intensity of the situation in the creative. The above spot reflects not only the tensions between the East and the West but also between the secret agents who were operating in this space. The music was chosen to heighten that tension, drawing viewers into a real-life spy thriller.

CNN’s Secrets and Spies: A Nuclear Game airs Sundays at 10 pm ET/PT. 

 

 

Credits

Client: CNN 

In-house Agency: CNN Marketing

Chief Global Marketing Officer, US Networks: Karen Bronzo  

VP, Marketing, Creative & Strategy: Stephen Krill 

VP, Marketing, Production & Design: Matt Barnett

Creative Director: Robin Sterling 

Production Director: Nichole Goralnik 

Design Director: Jobel Jose, Krishnan Purushothaman 

Writer/Producer: Anila Alam 

Production Assistant: Gilda McCrann 

Agency: Zealot 

Senior Producer: Addy Morrison 

Senior Editor: Joe Hubbard 

Creative Director: Joey Fallon  

Associate Producer: Bryce Cohen  

GFX Designer: Sophie Galowitz 

Art Director: Dane Hopkins, Justin Hamilton

 SVP, TV & Streaming: Rich Mele 

Music Supervisor: Natalie Wali 

VO Talent: Dan Hurst 

 

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