Greg Mitchels has been promoted to creative director and editor at bicoastal entertainment marketing agency and editorial/finishing studio Northern Lights. In his new role, Mitchels is empowered to lead the creative process from start to finish, leveraging the full resources of the Northern Lights Family.
“I'm excited to work with our amazing team to move Northern Lights' creative vision forward. We will elevate the work and deliver stand-out creative that generates results for our clients,” Mitchels said in a statement.
Mitchels will oversee projects for networks, streamers and brands. With over 15 years of entertainment marketing and advertising experience, Greg has produced impactful trailers, launched hit shows, prepared networks for their upfront presentations as well as created music videos, promo campaigns and branded content.
Mitchels’ portfolio includes Emmy-nominated, and Promax (now the Global Entertainment Marketing Academy of Arts & Sciences aka G.E.M.A.) and Clio award-winning work for A&E, Comedy Central, Amazon, History, Johnson & Johnson, YES Network and Lifetime. He also has edited public service announcements for the Vietnam Veterans Memorial Fund and World Down Syndrome Day.
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"Greg is a true team player with a wonderful attitude. His presence and dedication to excellence enhances every client interaction and project. I look forward to partnering with him and helping him achieve his goals," said Northern Lights Executive Producer Jody Peters, also in a statement.