‘Masked Singer’ Gets Dressed Up for Season 10 Return

August 9, 2023

‘Masked Singer’ Gets Dressed Up for Season 10 Return

INTRO STORY GALLERY CREDITS

Versus gives each letter its own costume in new tease.

The letters of Fox's The Masked Singer dress up like characters from the show in Versus' :15 tease for the show's 10th season.

The team at New York City-based Versus had just two weeks to design and craft a 3D costume for each letter. By spot's end, they have all assembled – in order – to announce the return of Fox's hit franchise.

RELATED: NuContext Helps Fox Signal ‘The Masked Singer'

The Masked Singer – with host Nick Cannon and panelists Jenny McCarthy Wahlberg, Nicole Scherzinger, Ken Jeong and Robin Thicke – returns for season 10 on Wednesday, September 27.

Credits

Client: Fox

President, Marketing: Darren Schillace, Fox Entertainment

EVP Head of Creative Advertising: Scott Edwards, Fox Entertainment

SVP Creative Advertising: Brian Gawronski, Fox Entertainment

SVP Operations, Creative Advertising: Christy Cofer, Fox Entertainment

SVP Visual Innovation Studio: Ian MacRitchie, Fox Entertainment

VP Creative Advertising: Brandi Wismann, Fox Entertainment

VP Broadcast Design: Jesse Hallas, Fox Entertainment

Executive Director, Operations, Broadcast Design: Jeff Hazan, Fox Entertainment

Executive Director On-Air Promo: Sandy Collins, Fox Entertainment

Sr. Writer/Producer: Lindsay Carney, Fox Entertainment

Video Editor: Lance Larson, Fox Entertainment

Sound Editor: Gina DeVarona, Fox Entertainment

Music: Fox Entertainment Music Team

Inspired by key art created by:

VP Key Art: Michael Bassett, Fox Entertainment

Associate Director of Operations Key Art: Alexia Pahl, Fox Entertainment

Agency Key Art: Leroy & Rose

Agency: Versus

Managing Director: Rob Meyers

Executive Creative Director: Justin Barnes

Executive Producer, Business Strategy: Tony Kadillak

Head of Production: Kathryn Henderson

Director of Client Partnerships: Brent Lang

Senior Producer: Stefani Pimenta

Creative Director: Luis Aguirre

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