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As the highest honor in video game marketing, the GEMA Awards recognize excellence in how games are brought to players around the world. The competition celebrates campaigns that drive results for developers, publishers, and agencies — honoring standout trailers, innovative social media strategies, and compelling storytelling that set new industry standards. These awards spotlight the artistry and strategic brilliance behind game marketing, recognizing the creative teams and visionaries who bring games to life and shape the future of the industry.
MEET THE
JURY
JURY
become a juror
Meet the esteemed group of industry leaders who will preside over the final round of judging for the 2026 GEMA Awards: General Entertainment and Video Games!
Isabella (Weiss) Akaka
Senior Product Marketing Manager
SEGA of America
Wayne Arthur
Founder and CEO
Kaleide Agency
David Carrizales
Executive Producer & Director
Binalogue
Cynthia Clevenger
SVP Marketing
Tubi
Jason Covey
EVP, Head of Gaming
UNFOLD
Jerry Daniello
SVP, Fox Entertainment Partnerships
Fox Advertising
Alex Diamond
Vice President, Originals Marketing
HBO Max
Scott Edwards
EVP, Head of Creative Advertising
Fox Entertainment
Mike Fernandes
Art Director
Peacock TV
Aaron Goldman
EVP Creative Marketing
The Walt Disney Company
Linnea Hemenez
GEMA Board Member
Chris Hepburn
SVP Creative
Liquid Advertising
Ashley Kohler
Founder / EP
Awesome Inc
Marvin Koppejan
Founder & ECD
Woodwork Amsterdam
Ian MacRitchie
SVP, Visual Innovation Studio - Creative Advertising
Fox Entertainment
Bobby Matthews
Senior Writer, Producer, Editor
KTLA 5
Whitney McGowan
VP, Social Media and Influencer
Jeff Molyneaux
Co-Founder l Executive Producer
Riverside Entertainment
Steven Mosley
VP Creative Marketing
ABC
Sharon Ngoi
Vice President, Creative
NBC Universal
Kjetil Njoten
SVP Global Head of Creative
IMAX
Adam Novickas
Vice President, Brand and Go to Market Strategy
Ubisoft
Tony Romain
Vice President Brand Creative and Social
Fuse Media
Michael Sutton-Long
VP, Head of Creative
Tennis Channel
Yoshie Suzuki-Lahav
Head of AV Editorial
Amazon MGM Studios
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Ashlee (AV) Vaughn
Senior Director, Global Go-to-Market
2K Games
Alan Williams
Creative Director
Imaginary Forces
Jia Zheng
Senior Director, Games Marketing
Playstation
WHERE
BRILLIANCE
SHINES
BRILLIANCE
SHINES
ELIGIBILITY
Submitted work must have been aired, broadcast, published, or released during the eligibility period of January 1, 2025 - May 31, 2026.
WHO CAN ENTER
Open to all promotional content designed to market a video game, console or publishing company. Entrants can represent the client, vendor, or agent; there is no stipulation in any category regarding the entrant so long as the work was for distribution, publishing, or release during the eligibility period.
DATES & FEES
March 11, 2026
Call for Entries
April 15, 2026
First Deadline
May 13, 2026
Second Deadline
September 2, 2026
Extended Final Deadline
October 2026
Nominees Announced
December 10, 2026
Awards Ceremony
March 11 – April 15, 2026
Single Entry: ACADEMY MEMBER - $295
Campaign Entry: ACADEMY MEMBER - $395
Single Entry: NON-MEMBER - $495
Campaign Entry: NON-MEMBER - $595
April 16 – May 13, 2026
Single Entry: ACADEMY MEMBER - $395
Campaign Entry: ACADEMY MEMBER - $495
Single Entry: NON-MEMBER - $595
Campaign Entry: NON-MEMBER - $695
May 14, 2026 - September 2, 2026
Single Entry: ACADEMY MEMBER - $495
Campaign Entry: ACADEMY MEMBER - $595
Single Entry: NON-MEMBER - $695
Campaign Entry: NON-MEMBER - $795
BUNDLE PRICING
(Only During 1st and 2nd Tier)
5 Entries: 10% Discount
10 Entries: 15% Discount
* Key dates are subject to change without notice. Please check back often for changes.
