Submitted work must be aired, broadcast, published, or released during the eligibility period from 1 January 2025 to 30 April 2026.

All content submitted to the competition must be promotional material designed to market any linear or streaming programs, series, original movies, theatrical movies currently screening on television, audiobooks, or brands, including channels, networks, stations, streaming platforms, or studios.

For the regional categories, only materials in languages other than English and Hindi are permitted. Original productions must be in a language other than English or Hindi unless explicitly specified otherwise in the category description.

Open across all platforms that produce, air, and stream entertainment content. Entrants may represent the client, vendor, or agent; there are no stipulations in any category regarding the entrant, provided the work was aired, broadcast, published, or released for the Indian Market, or commissioned by India-based companies. The entrant may be within or outside these markets, provided the work itself was released or aired in the Indian Market within the eligibility period.