CBS’ 2026 American Music Awards — set to air on Memorial Day, Monday, May 25 — tops the Promo Mojo ranker for the week ended May 17, making it TV’s most promoted program for the week. The broadcaster also gives some love to the 50th season of Survivor, which is nearing its finale, in fifth place.
The rest of the ranking is rounded out by cable networks, with Discovery hyping Naked and Afraid: Global Showdown in second place; Fox News promoting its news coverage in third; and Food Network whetting appetites for 24 in 24: Last Chef Standing, last week’s leader, in fourth.
Notably, 24 in 24: Last Chef Standing scores the highest iSpot Attention Index (122) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).
Spotlight by GEMA partners with iSpot on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.
For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.
[Editor’s note: Right click on the videos below to watch in a new browser tab.]
1) 2026 American Music Awards, CBS
Impressions: 274,117,713
Interruption Rate: 1.07%
Attention Index: 111 (11% fewer interruptions than avg.)
Imp. Types: National 99%, Local 1%, VOD/OTT 0%
In-network Value: $1,345,361
Out-of-network Est. Spend: $0.00
2) Naked and Afraid: Global Showdown, Discovery
Impressions: 187,923,911
Interruption Rate: 1.49%
Attention Index: 111 (11% fewer interruptions than avg.)
Imp. Types: National 98%, Local 1%, VOD/OTT 1%
In-network Value: $694,115
Out-of-network Est. Spend: $234,831
3) News coverage, Fox News
Impressions: 169,526,437
Interruption Rate: 0.52%
Attention Index: 92 (8% more interruptions than avg.)
Imp. Types: National 100%, Local 0%, VOD/OTT 0%
In-network Value: $281,670
Out-of-network Est. Spend: $0.00
4) 24 in 24: Last Chef Standing, Food Network
Impressions: 167,447,754
Interruption Rate: 1.04%
Attention Index: 122 (22% fewer interruptions than avg.)
Imp. Types: National 99%, Local 1%, VOD/OTT 0%
In-network Value: $647,992
Out-of-network Est. Spend: $0.00
5) Survivor, CBS
Impressions: 158,051,123
Interruption Rate: 1.39%
Attention Index: 111 (11% fewer interruptions than avg.)
Imp. Types: National 97%, Local 2%, VOD/OTT 1%
In-network Value: $858,718
Out-of-network Est. Spend: $0.00
Data provided by iSpot.tv, The New Standard for TV Ad Measurement
Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.
Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.
In-network Value - Estimated media value of in-network promos.
Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.
National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.
Local - A promo that was aired during a local ad break slot.
VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)
OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).
