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ABC’s The Conners, premiering its shortened seventh and final season, tops the Promo Mojo ranker for the week ended March 30, making it TV’s most-promoted show.

ABC is joined by fellow traditional broadcast network CBS, with NCIS in third place.

The rest of the ranking is dominated by cable networks: Food Network hypes its Guy Fieri-hosted cooking competition Tournament of Champions in second place; Discovery promotes Naked and Afraid in fourth; and TLC gives some love to 90 Day: The Last Resort in fifth.

Notably, NCIS scores the highest iSpot Attention Index (128) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

‍Spotlight by GEMA has partnered with iSpot.tv on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.

[Editor's note: Right click videos below to watch in a new browser tab.]

1) The Conners, ABC

Impressions: 160,239,788

Interruption Rate: 0.99%

Attention Index: 121 (21% fewer interruptions than avg.)

Imp. Types: National 87%, Local 10%, VOD/OTT 3%

In-network Value: $799,588

Out-of-network Est. Spend: $193,942

2) Tournament of Champions, Food Network

Impressions: 148,249,898

Interruption Rate: 1.48%

Attention Index: 119 (19% fewer interruptions than avg.)

Imp. Types: National 100%, Local 0%, VOD/OTT 0%

In-network Value: $933,452

Out-of-network Est. Spend: $0.00

3) NCIS, CBS

Impressions: 139,974,664

Interruption Rate: 0.65%

Attention Index: 128 (28% fewer interruptions than avg.)

Imp. Types: National 96%, Local 3%, VOD/OTT 1%

In-network Value: $1,345,528

Out-of-network Est. Spend: $0.00

4) Naked and Afraid, Discovery

Impressions: 138,898,045

Interruption Rate: 1.36%

Attention Index: 111 (11% fewer interruptions than avg.)

Imp. Types: National 99%, Local 1%, VOD/OTT 0%

In-network Value: $806,376

Out-of-network Est. Spend: $0.00

5) 90 Day: The Last Resort, TLC

Impressions: 134,820,062

Interruption Rate: 1.20%

Attention Index: 120 (20% fewer interruptions than avg.)

Imp. Types: National 100%, Local 0%, VOD/OTT 0%

In-network Value: $545,137

Out-of-network Est. Spend: $0.00

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.

Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.

Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.

Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-network Value - Estimated media value of in-network promos.

Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local - A promo that was aired during a local ad break slot.

VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)

OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).

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