NBC remains on ranker with ‘Reggie Dinkins,’ ‘The Voice.’
by
February 25, 2026
College Basketball, as promoted by various Warner Bros. Discovery networks, tops the Promo Mojo ranker for the week ended February 22 — ending five weeks at number one for NBC’s 2026 Milan Cortina Winter Olympics coverage.
NBC, though, does land two of its shows on this week’s list: new Tracy Morgan sitcom The Fall and Rise of Reggie Dinkins in second place and the 29th season of The Voice in fourth.
Rounding out the ranking: CBS, which promotes the 50th season of Survivor in third place, and HGTV, which hypes Bachelor Mansion Takeover in fifth.
Notably, Bachelor Mansion Takeover scores the highest iSpot Attention Index (110) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).
Spotlight by GEMA partners with iSpot on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.
For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.
[Editor’s note: Right click on the videos below to watch in a new browser tab.]
1) College Basketball, Warner Bros. Discovery networks
Impressions: 329,536,691
Interruption Rate: 1.72%
Attention Index: 106 (6% fewer interruptions than avg.)
Imp. Types: National 99%, Local 0%, VOD/OTT 1%
In-network Value: $12,174
Out-of-network Est. Spend: $1,877,407
2) The Fall and Rise of Reggie Dinkins, NBC
Impressions: 324,604,159
Interruption Rate: 2.57%
Attention Index: 92 (8% more interruptions than avg.)
Imp. Types: National 97%, Local 2%, VOD/OTT 1%
In-network Value: $1,533,977
Out-of-network Est. Spend: $1,263,288
3) Survivor, CBS
Impressions: 316,948,354
Interruption Rate: 2.11%
Attention Index: 83 (17% more interruptions than avg.)
Imp. Types: National 94%, Local 5%, VOD/OTT 1%
In-network Value: $1,176,796
Out-of-network Est. Spend: $115,734
4) The Voice, NBC
Impressions: 280,477,594
Interruption Rate: 1.51%
Attention Index: 93 (7% more interruptions than avg.)
Imp. Types: National 93%, Local 4%, VOD/OTT 3%
In-network Value: $1,696,916
Out-of-network Est. Spend: $680,778
5) Bachelor Mansion Takeover, HGTV
Impressions: 258,158,118
Interruption Rate: 1.25%
Attention Index: 110 (10% fewer interruptions than avg.)
Imp. Types: National 100%, Local 0%, VOD/OTT 0%
In-network Value: $1,133,185
Out-of-network Est. Spend: $0.00
Data provided by iSpot.tv, The New Standard for TV Ad Measurement
Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.
Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.
In-network Value - Estimated media value of in-network promos.
Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.
National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.
Local - A promo that was aired during a local ad break slot.
VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)
OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).
