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Thursday Night Football on Amazon Prime Video tops the Promo Mojo ranker for the week ended Sept. 15, making it TV’s most promoted programming, with promos airing across networks including ABC, CBS, NBC and ESPN.

Traditional broadcast networks round out the rest of the ranking. Fox hypes its new action drama Rescue: HI-Surf in second place and returning trivia game show The Floor, hosted by Rob Lowe, in fourth; ABC gives some love to its new crime dramedy High Potential in third; and CBS promotes the 47th season of Survivor in fifth.

Notably, Survivor scores the highest iSpot Attention Index (143) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

‍Spotlight by G.E.M.A. has partnered with Broadcasting & Cable and iSpot.tv on weekly chart Promo Mojo, offering data revealing the week’s most-promoted programming ranked by TV ad impressions.

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv. Chart positions and other data may be updated in iSpot’s database as additional airings information becomes available.

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1) Thursday Night Football;, Amazon Prime Video

Impressions: 465,173,297

Interruption Rate: 2.32%

Attention Index: 118 (18% fewer interruptions than avg.)

Imp. Types: National 96%, Local 2%, VOD/OTT 2%

In-network Value: $290,394

Out-of-network Est. Spend: $7,685,867

2) Rescue: HI-Surf, Fox

Impressions: 433,404,351

Interruption Rate: 2.28%

Attention Index: 104 (4% fewer interruptions than avg.)

Imp. Types: National 96%, Local 3%, VOD/OTT 1%

In-network Value: $1,456,206

Out-of-network Est. Spend: $2,975,534

3) High Potential, ABC

Impressions: 369,407,768

Interruption Rate: 1.61%

Attention Index: 98 (2% more interruptions than avg.)

Imp. Types: National 94%, Local 4%, VOD/OTT 2%

In-network Value: $3,093,224

Out-of-network Est. Spend: $1,078,572

4) The Floor, Fox

Impressions: 326,654,920

Interruption Rate: 2.04%

Attention Index: 87 (13% more interruptions than avg.)

Imp. Types: National 88%, Local 11%, VOD/OTT 1%

In-network Value: $381,389

Out-of-network Est. Spend: $1,626,407

5) Survivor, CBS

Impressions: 313,542,052

Interruption Rate: 0.76%

Attention Index: 143 (43% fewer interruptions than avg.)

Imp. Types: National 95%, Local 4%, VOD/OTT 1%

In-network Value: $757,591

Out-of-network Est. Spend: $30,858

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

Impressions - The total impressions within all US households including National Linear (Live & Time-shifted), VOD+OTT, and Local.

Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.

Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.

Imp. Types - Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-network Value - Estimated media value of in-network promos.

Out-of-network Spend - The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live - A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local - A promo that was aired during a local ad break slot.

VOD - This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load)

OTT - On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).